"The secret to the success of sync licensing (outside of great music!) is being able to swiftly interpret and respond to the needs of ad agencies and music supervisors. It's my job to work with East Coast contacts in the film and TV world, as well as provide my West Coast colleagues with all of the ammunition they need to get their jobs done. As part of the UFO team, my extensive knowledge of the UFO catalog comes in handy when considering what to pitch for various film and TV opportunities."